NNSF/ANSI 305 logo

NSF/ANSI 305 Seal

NSF/ANSI 305 is a third-party regulatory standard for organic personal care products. In order to meet the standard and make the "contains organic ingredients" claim, the product must contain 70% or more certified organic ingredients by weight, and meet all other NSF/ANSI guidelines. Production methods are also routinely audited by QAI (Quality Assurance International) auditors who tour the facilities and ensure that all processes meet the required standards. Aubrey® sells an extensive list of products that meet the NSF/ANSI 305 organic certification, all of which are clearly marked with the seal.

Natural Products Association Seal

Natural Products Association Seal

Aubrey® was the first natural cosmetic manufacturer to have a complete makeup line certified by the Natural Products Association (NPA). In 2008, the NPA established the first and only national standard for natural personal care products. The NPA certification and official seal are awarded to personal care products that meet their strict definition of natural, and are designed to help consumers identify truly natural products and make an informed decision.

Founded in 1936, the NPA is the largest non-profit, non-governmental organization committed to the natural products industry.

QAI Seal

QAI - Quality Assurance International

In 1994 Aubrey® became the first personal care company to be certified as an organic processor by Quality Assurance International of San Diego, CA. Our Tampa, Florida, manufacturing plant is regularly inspected and has been certified as a facility where organic ingredients are handled to US Dept. of Agriculture’s National Organic Program standards.

We’re committed to using premium natural and organic ingredients—and the list of certified organic herbs and plant extracts you’ll find in our products keeps growing. We believe this is the best way to tell our customers just how natural we really are.


BDIH - Certified Natural Cosmetics

In 2004 Aubrey® became the first U.S. company to bear the BDIH Certified Natural Cosmetics seal. BDIH stands for Germany’s prestigious Federation of German Industries and Trading Firms for Medicines, Natural Products, Food Supplements and Body Care (Bundesverband Deutscher Industrie und Handelsunternehmen für Arzneimittel, Reformwaren, Nahrungsergänzungsmittel und Körperpflege, or BDIH in German).

Based in Mannheim, Germany, the BDIH Certified Natural Cosmetic seal was created in 1996 to establish strict guidelines for the manufacture of natural cosmetics. Only companies using the finest, plant-based ingredients and ecologically responsible manufacturing practices can be BDIH certified. Aubrey® is proud to display the BDIH Certified Natural Cosmetic seal in its European labels.

USDA Organic Seal

USDA Organic Certification

A number of our products have been certified organic by the USDA National Organic Program, and carry the USDA Organic seal. Aubrey® is committed to using as many organic ingredients as possible in our natural products.

Cruelty-Free Icon

Leaping Bunny – Cruelty-Free

All Aubrey® products carry the “leaping bunny” logo, the internationally recognized symbol for “cruelty-free” cosmetics. Established by the Coalition for Consumer Information in Cosmetics (CCIC), a group of eight national animal protection organizations, the leaping bunny represents a single, comprehensive standard. Whenever you see this logo, you can be sure neither the product, nor any of its ingredients has been tested on animals.

For more than 40 years, Aubrey® has been a vocal opponent of animal testing. We have never tested on animals, and we never will.